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Widely considered one of Europe's brightest directors, thor is the creative force behind innovative, award-winning ad campaigns for such international brands as Nike, Asics, Adidas, Philips, Sony, McDonald's, Vodafone, Porsche, Renault, axe, t-mobile, Peugeot, coca-cola, Deichmann, Opel, and Skoda. 


Born in Reykjavik and raised in Stockholm, Glasgow and London, thor has been included in the prestigious Saatchi new directors showcase at Cannes, named in the top 10 young directors lists of almost every industry publication as well as being recognised as one of Scandinavia's top directing talent with nominations and awards at the Epica, Clio, Cannes Lions and Eurobest among others. 


Thor lives in Milan with his wife and three kids. and no, he doesn’t carry a hammer.